Important dates for Amazon Sellers – The Amazon seller who sells FBA products should have a calendar. This calendar includes important dates, holidays, inventory deadlines, and links to resources that will help you prepare for major events such as Prime Day, Thanksgiving, Black Friday, amazon events date etc. Bookmark this page to return every month to plan promotions and key events in advance. This resource will help you know when to submit inventory for Prime Day, when Black Friday promotions are starting, and when to check your IPI score. You can gain an advantage over your competitors by staying organized and taking proactive steps to make your Amazon selling journey easier.
Important dates for Amazon Sellers
JANUARY
January 01 – The New Year
Action Item:
Be prepared for holiday sales and returns.
FEBRUARY
February 12 – Chinese New Year
February 14 – Valentine’s Day
February 15 – President’s Day
Action Item:
It’s time to review your IPI Score
Launch Valentine’s Day Sales: Prepare and Launch
Get ready for Easter, St. Patrick’s Day and other spring promotions.
MARCH
March 17 – St. Patrick’s Day
March 20 – Spring begins
March 29 – Prime Exclusive Discount Sourcing begins on this date and ends two weeks before the event.
Action Item :
Promos for spring and St. Patrick’s Day
Get ready for Easter
Prime Day Preparation Time
APRIL
April 12 – Easter Sunday
April 15 – US tax Day
April 16 – Deadline for Lightning Deals in the USA and Canada
April 16 – Prime member promotions end in the USA, Canada and Mexico
April 23 – Prime member promotions end in the UK (Germany, France, Italy), Spain, Japan and Australia
April 23 – Last day to submit Lightning Deals in Australia, France, Germany, Spain, Italy, Spain and the UK
Action Item :
Promos for Father’s Day and Mother’s Day are now available
Optimize your listing for Prime Day
MAY
May 1-5 – Labor Day in China
May 4-6 – Sellers Summit (conference)
May 10 – Mother’s Day
May 28 – Last day to submit coupons in USA Canada, Mexico UK, Germany France, Italy Spain, Japan, India, Australia
May 31 – US Memorial Day
May 30 – June 13 – FBA inventory cut-off dates for seller calendar. To ensure that your products are available for Prime Day shoppers, you should have your inventory at fulfilment centers by this date.
Action Item :
Time to review your IPI
Plan Prime Day Promotions
Summer sale
JUNE
June 9-10 – White Label Expo
June 20 – Father’s Day
June 21 – Summer starts
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